We help forward-thinking leaders create insight from information

We tell digital-first stories …

… with the right creative talent
… at the right time
… in the right format

We distill insights that are …

… sophisticated
… accessible
… engaging

We help you strategize about …

… audience
… distribution
… impact

Learn why we create content

We Create Thought-Leadership Content That Engages Audiences in Multiple Ways

Data Visualization

Infographic and interactive content that commands attention

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Writing and Editing

Articles, reports, books, blog posts, and other written content that elevates your ideas

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Multimedia

Experiential content like motion graphics, videos, and quizzes that deepen understanding

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Content Strategy

Pipeline development, best practices, competitive analyses, and other means to reach your content marketing goals

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How We’re Different

We have the caliber of creative talent that elite organizations demand.

We produce the digital-first content that sets the most innovative marketers apart.

We’ve managed creative talent and content strategy inside leading marketing organizations.

We ensure you get the quality you expect.

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What People Are Saying About Mickey Butts, CEO

Only 10 business editors in the country can do what Mickey Butts does with the written word. He has been invaluable in shaping the Jack Welch MBA curriculum and transforming our content into cases and lectures that are wonderfully rich and immensely readable.

Suzy Welch Former editor-in-chief
Harvard Business Review

Mickey is a talented editor who also understands how to tell stories with data—a rare ability. There’s a sense of security working with Mickey, knowing that he’s on top of the many moving pieces required to build the interactive and infographic data visualizations that we produced together. Mickey is a great asset to the teams he collaborates with.

Tommy McCall Founder and CEO
Infographics.com

If you know Mickey, you’ll know that quality and craftsmanship matter tremendously to him. He has helped BCG up its game in a number of important areas, including creating innovative interactive and infographic data visualizations, scaling up and coaching BCG’s network of freelance thought-leadership writers, and developing editorial best practices.

Katherine Zoe AndrewsGlobal editorial director
Boston Consulting Group

Mickey is a great writer and editor: very detailed oriented and keen on crafting messages that are easy to consume. He’s very easy to work with, and it’s been a pleasure working with him over the years.

Jean-Manuel IzaretSenior partner and global head of the pricing practice
Boston Consulting Group

Mickey is an accomplished senior editor with a keen eye for a great intro and sturdy story structure. He’s also an effective editorial coach. He is quickly able to home in on the kernel of the story and help the writer to sharpen the lede and augment the impact of the piece for its intended readers. Mickey is also a data visualization whiz. His epitaph will probably read: “He made data sing.”

John KerrPrincipal
Ergo Editorial Services

Mickey is a fine writer and a first-rate business editor. He is timely, hard-working, highly professional, and thoroughly reliable. Mickey has broad knowledge of management and business issues, as well as international economics and economic policy.

Diana FarrellFormer director
McKinsey Global Institute

Mickey held our hand at every stage of the writing process, and took our manuscript to a higher level. He was a delight to work with: professional, timely, and willing to work within our deadlines and budget. We’d highly recommend him as a writer, editor, and thought-partner.

Heather Grant McLeod and Leslie CrutchfieldCoauthors
Forces for Good: The Six Practices of High-Impact Nonprofits (Jossey-Bass/Wiley)

Mickey is great at developing writing projects and at working with writers to help them do their best work.

Jesse WileyNonexecutive chairman
John Wiley & Sons

Mickey Butts is an incredible writer. His contribution to distilling and organizing our thinking was crucial to getting our arms around the hundreds of potentially disparate ideas and hypotheses we were originally considering.

James Citrin and Richard SmithExecutive recruiters and coauthors
The Five Patterns of Extraordinary Careers (Crown Business/Random House)

Mickey is a delight to work with—calm, competent, realistic, on time and budget—and talented. And he really gets business, which is hard to find.

Nancy MurphyFormer head of communications and editor-in-chief
Global Business Network/Monitor