Change the way customers perceive you
Our Mission
We believe you can change the way customers perceive you with high-insight data visualization and thought-leadership content. We partner with leaders in business and the social sector to craft differentiated stories, in digital-first formats and channels. In short, we turn raw information into real insight.
Why Invest in High-Insight Content?
- Sharpens and clarifies your thinking
- Builds strong brand awareness of your expertise and abilities
- Generates robust media coverage
- Creates positive word-of-mouth marketing
- Spurs customers to take action
Why Produce Thought-Leadership Content?
The impact of thought leadership is real. Of the hundreds of C-suite executives Edelman surveyed
58%
said thought leadership led them to award business to a company
61%
were more likely to pay a premium for a product or service if a company published thought leadership
69%
said thought leadership was one of the best ways to get a sense of the caliber of thinking an organization can deliver
Why Create Data-Visualization Content?
- Simplifies complex information
- Shows rather than tells
- Tells a visual story that’s able to be quickly “grokked”
- Helps the reader better see patterns in information
- Sparks interest in longer or more detailed content
- Magnifies the impact of your content investment
- Creates a second wind on social media and other platforms
We Create Thought-Leadership Content That Engages Audiences in Multiple Ways
Data Visualization
Infographic and interactive content that commands attention
Writing and Editing
Articles, reports, books, blog posts, and other written content that elevates your ideas
Multimedia
Experiential content like motion graphics, videos, and quizzes that deepen understanding
Content Strategy
Pipeline development, best practices, competitive analyses, and other means to reach your content marketing goals
Your Next Editor Won’t Be a Robot
I often joke that I read for a living. Editors like me work with words…
Communicating Throughout the Coronavirus Crisis
How to Find (and Keep) an Experienced Ghostwriter
Four Magazine-Style Blogs from B2B Digital Leaders That You Should Be Reading
Six Lessons Learned from Creating High-Impact Data Visualizations
