A Human-Led Process for AI-Assisted Thought Leadership Writing
One of the toughest editors I’ve had in years was an AI chatbot. I did all the outlining,...
The Insight Content Lab Blog
How I Can Tell When Authors Used AI to Write
Authors, colleagues, even friends send me AI writing all the time. They think I can’t tell, but I...
AI’s Logorrhea Problem
Information overload is an occupational hazard of ghostwriting and editing. I’m used to plowing through decks packed with...
Informational Density Makes Writing Worth Reading
Informational density. It’s what editors and writers at magazines, newspapers, and high-quality online outlets have always specialized in....
Why Collaborative Writing Is More Like Jazz Than Typing
When I work with executives and authors on long-form books, reports, and articles, my job is often less...
Why I’m the Fixer
“The ghostwriter I hired just didn’t work out.” I can’t count how many times a prospective client has...
The Varieties of Editing Experiences
I often joke that I read for a living. Editors like me work with words like potters work...
How to Find (and Keep) an Experienced Ghostwriter
Follow these tips to ensure a much higher chance of success in your search.
Six Lessons Learned from Creating High-Impact Data Visualizations
Before rushing out a poorly conceived and organized project, it pays to follow these best practices.
How to Succeed With LinkedIn Articles
Writing original articles for LinkedIn can dramatically extend a thought leader’s impact and engagement on social media—if you keep in mind these lessons learned.